Apple’s New Headphones Cost About P26,500

Apple held three unveiling events this fall to hype its hardware and get all the digital technology fanboys excited for the holidays. And apparently it’s not done droppin’ products.

On Tuesday, the American tech company rolled out its very, very expensive over-ear AirPods Max and announced a launch date for its Fitness+ subscription fitness service.

The AirPods Max cost a gut-wrenching 550 dollars or around 26,500 pesos. That’s more than an entire iPhone SE which sells for 400 dollars. It’s also far more than top-of-line rivals like Bose Noise-Cancelling Headphones 700 which sell for 339 dollars or Beats Studio 3 which cost 349 dollars.

To put it even more in perspective, they cost the same as a new PlayStation 5 gaming console or a roundtrip flight from New York to Los Angeles.

The wireless headset comes with noise cancellation and built-in Siri capabilities, and Apple promises about 20 hours of battery life before a recharge.

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