Several Filipino seamstresses and tailors will personalize textile products at IKEA’s Philippine branch once it opens under the Swedish furniture-maker’s partnership with local firm Rags2Riches, IKEA said.
IKEA tapped Rags2Riches as its official sewing partner as part of its corporate social responsibility initiatives, IKEA Southeast Asia market development manager Georg Platzer told reporters.
Rags2Riches enables communities by bringing employment opportunities using upcycled textiles. They initially made rags from recycled materials.
Platzer, who will also manage the Philippine store, said, “You buy, the fabric…You come with measurements and then the sewing team will start stitching and do whatever you need.”
Under the partnership, R2R artisans from Payatas, Caloocan, Tondo and other parts of Metro Manila will get a chance to work at the IKEA store at the Mall of Asia Complex when it opens later this year.