Shopee launches loyalty program

E-commerce platform Shopee Philippines launched a loyalty program to encourage users of the app to continue shopping online.

The in-app program Shopee Loyalty would reward users every month when they shop on the platform.  Membership to the program is free.

Users that meet a certain number of orders per month can move to higher tiers and get bigger rewards. The four different tiers are: classic for those with less than 10 orders, silver for those with a minimum of 10 orders, gold for those with at least 25 orders, and platinum for those with a minimum of 55 orders.

Users can access the program on the Shopee home page. Through Shopee Loyalty, users can check their tier progress for the month, discover tier and reward milestones, as well as redeem vouchers which include free shipping and special birthday vouchers.

Launched in seven markets in 2015, Shopee is a leading e-commerce platform in Southeast Asia and Taiwan.

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